I’m Alexis Taschuk. I am a creative director, graphic designer, and thinker.
I received my BFA in painting and drawing from Concordia University in Montreal and studied graphic design at NSCAD University in Halifax. I became interested in design when I started managing a new restaurant in Halifax. They didn’t have their story straight and they were losing money. I changed everything from their brand identity to a brand new interior. I pitched a new strategy and created all their advertising from billboards, to print ads and art direct for commercials. It was a huge success and I made them their first million. I put my apron down. Marketing and design were my new fire!
I moved back to Vancouver in 2006 and was hired by Concerto Marketing Group as their art director for the following nine years. We had a lot of fun and I was able to work with some exceptional clients. Working for a small firm, I found myself in that unique position of wearing many hats. My role included: art direction, graphic design, print production, event management, and client services. I had the pleasure of working with large corporate clients and small independent start-ups. It was a broad spectrum of work that enabled me to see the big picture right down to the detail. An old creative director once said to me, “I give you the work because I know you’ll make it happen, the product is amazing and you care.”
At present, I am enjoying freelancing. I’m working with independent clients, not-for-profit companies, and creative agencies. What lights me up is seeing my clients prosper through a smart strategy followed by beautiful design.
I look forward to working on your project!
Alexis